Date : 13 Mar 2019
Tokyo, Japan, March 12, 2019: The Tokyo Organising Committee of the Olympic and Paralympic Games (Tokyo 2020) today unveiled the official sport pictograms of the Olympic Games Tokyo 2020.
In line with the Tokyo 2020 brand promise of “Innovation from Harmony”, the sport pictograms are designed to subtly communicate the characteristics and athleticism of each sport as well as artistically highlight the dynamism of athletes.
Olympic Games sport pictograms were first introduced at the Tokyo 1964 Games. They arose from a need to communicate visually to an increasingly international group of athletes and spectators. Since then, pictograms have been created for every edition of the Games.
There are 33 sports at Tokyo 2020, and some sports use more than one pictogram. There are two sets of 50 designs – “Free Type” and “Frame Type”.
The Free Type unframed pictograms will be used on posters, tickets and licensed products, and the Frame Type pictograms will be used for more functional purposes on maps, signage at competition venues, guidebooks and on websites.
A team led by renowned Japanese designer Masaaki Hiromura designed the Olympic Games Tokyo 2020 sport pictograms.
Hiromura said: “It is a real honour to have participated in the design of the Tokyo 2020 sport pictograms. I have tried to express the dynamic beauty of the athletes through these pictograms, while respecting the legacy bequeathed by the pioneers of the Japanese design industry in their designs for the Tokyo 1964 Games.”
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